SEO Services for Roofing Companies

Q: What is roofing SEO, and why does it matter?

SEO helps your roofing business appear for searches like “roof repair” and “roof replacement,” driving more calls and booked jobs from local homeowners.

Q: How much should I pay someone for roofing SEO?

It depends on your market, goals, and pace of growth. We provide flexible plans and a custom quote based on what your business needs.

Q: How fast will I see results?

Most teams see early movement in 30–60 days, with stronger growth over 3–6 months. SEO builds long-term visibility and steady inbound calls.

Q: Do I still need Google Ads if I use SEO?

Not always. SEO builds durable visibility while ads provide instant placement. Many roofers use both depending on timelines and budget.

Q: Can you manage everything for me?

Yes. We can handle your website, Google Business Profile, content, and tracking—or collaborate with your in-house team and existing tools.

Q: What’s different about Blue Collar Builds?

We build websites and SEO systems specifically for home-service pros. Our work is engineered to generate booked jobs—not just traffic.

We help roofing contractors improve local search rankings, get more calls, and turn clicks into booked jobs. Our roofing SEO services focus on one thing: helping your business show up where people search.

work with us

Google search results for 'roofing companies near me' showing a top-rated roofing company in Brooklyn, NY, with 5-star rating and open 24 hours, alongside a map of Brooklyn.

200+

Industry Leaders Trust Us

From Missed Leads to More Bookings

Every missed call is a missed roof. If your site isn’t ranking, converting, or tracking results, that’s where we come in. Our roofing SEO agency builds systems that attract high-intent homeowners and keep your crews booked year-round.

Mobile-optimized design

Your website will look great and load quickly on any device, giving users a seamless experience whether they’re on a phone, tablet, or desktop.

Frictionless Contact Forms

Click-to-call, quote request, and booking forms are built to make it easy for visitors to take action and convert into leads.

Built-In Trust Signals

Showcase embedded Google reviews and other credibility markers exactly where customers look for reassurance before choosing a provider.

Flexible Financing Page

A dedicated financing page helps potential customers understand their payment options and feel more confident moving forward.

Lead-Capturing Pop-Ups

Strategically designed pop-ups collect emails and grow your contact list without disrupting the user experience.

SEO-Optimized Service Pages

Each service page is structured and written to improve your visibility in search engines, helping you rank higher and get found by more customers.

Location-Specific Pages

Dedicated service area pages are built to target local searches and improve visibility in each city or neighborhood you serve.

Conversion-Focused Layouts

Every section of your site is strategically designed to guide visitors toward booking, calling, or requesting a quote—turning traffic into real leads.

200+ Projects Completed

Roofing SEO Services

No two roofing companies are the same, and your SEO shouldn’t be either. Our campaigns are designed around your specific goals, service areas, and revenue targets. We focus on practical, high-impact work that turns local searches into new projects.

Here’s what we do:

Google Business Profile Optimization

For better local search rankings

Service pages

Targeting your key cities and neighborhoods

Targeted SEO content

For repairs, installations, and maintenance

Technical site improvements

To make your site fast and mobile-friendly

Review generation strategy

To build trust among potential customers

Citation and link building

To increase your domain authority

Conversion tools setup

Ex. click-to-call buttons, quote request, and booking forms

We help both new and established roofers rank higher and earn trust with the best local SEO for roofing companies — built for real results, not vanity metrics.

Our SEO Process

Strategize

We ask about your services, your service areas, and where you're seeing the most opportunity to get a clear understanding of your business goals. From there, we create a custom SEO plan designed to attract the right customers in the areas you serve.

Optimize

We improve your website, Google Business Profile, service pages, and on-page content to make it easier for local customers to find you, trust you, and book your services. We also build high-quality backlinks to boost authority and help you rank above local competitors.

Map showing Toledo and surrounding areas with numbered colored circles indicating data points ranging from 2 to 6.

Adapt

Search habits are changing fast. Homeowners now find businesses through both Google and AI tools like ChatGPT. We track what’s working, what’s not, and continue refining your SEO so your business stays visible wherever customers are looking.

"Blue Collar Builds is incredible to work with. I tried working with 5+ developers before finding Alex and his crew, and none came close to delivering the type of website AND customer experience that I was looking for. I told them they need to raise their prices because what they charge was a bargain for the value I received. Thanks for everything, Alex and team!"

Paul Seaton

Owner, AgencyFi

"We went through a lot of websites before we found Blue Collar Builds and we can’t be happier with the outcome. Alex really understands every aspect of what makes a great website, from the design, to the webflow that converts cold leads into customers. He is also just a pleasure to work with and makes the whole process seamless."

Julius Marchi

Owner, PreshClean

"Would give 6 ⭐'s if I could. Alex & Blue Collar Builds' services were comprehensive, professional, and have helped generate HQ leads for our business. Was extremely satisfied with the quality of the site, turnaround time, design principles and pointers passed along. Would 10/10 recommend Alex & Team and look forward to watching the variety of businesses/startups he helps in the future."

Adam Saks

Cofounder, RunWithMe

"Alex did an amazing job on our website build! He’s very professional and will get the project done in a timely manner. I’ve had multiple sites built over the years from multiple companies and what he has done has blown them all out of the water. Highly recommend!"

Conor Lawrence

Owner, Best Roof & Solar

"I could not recommend Blue Collar Builds enough. The customer experience was top notch. They helped us with logo design, brand development, and website design. Our project was completed on time with excellent quality. We handled the whole transaction remotely through their system with no issues! We will be using them again in the future."

Tyler Olson

Owner, Streamline Services

"Alex is awesome to work with! He helped build our website from the ground up. Through the whole process, he asked a ton of questions and really caught the vision of what we were looking for. He created exactly what we wanted!"

James Sandlin

Owner, Landconn

"Alex & Blue Collar Builds were amazing to work with. Honest and reliable. Very easy going, really understood my paint points and how to improve, and high quality work turned over in just 2 weeks!"

Alex Ignat

Owner, TidyDens

"Could not be happier with my experience with Alex and blue collar builds. Our new site exceeds my expectations and I am wicked happy with the result. HIGHLY RECOMMENDED"

Kaylene Schaut

Owner, Belle Nolia Salon

Frequently Asked Questions

What is roofing SEO, and why does it matter?

Search engine optimization or SEO helps your business appear when people search for terms like “roof repair” or “roof replacement”. Better visibility on online platforms means more calls and booked jobs for your company.

How much should I pay someone for roofing SEO?

It depends on your market, goals, and how aggressive your growth plan is. We offer flexible plans based on what your business needs to grow. Get in touch with us for a customized quote.

How fast will I see results?

Most teams see early movement in 30 to 60 days, with stronger results over 3 to 6 months. Keep in mind that SEO is a long-term investment that pays back in consistent calls and traffic.

Do I still need Google Ads if I use SEO?

Not necessarily. SEO builds long-term visibility, while ads give you instant placement. If you want fast results, we recommend using both if the budget allows.

Can you manage everything for me?

Yes. We can handle your website, Google Business Profile, and tracking tools, or we can collaborate with your in house team and existing tools.

What’s different about Blue Collar Builds?

We build websites and SEO systems specifically for home service pros. That means everything we do — from website design to branding that sets your business apart — is designed to get you jobs, not just traffic.

You Do the Work. We Make Sure People See It.

Your crews should not be waiting for the phone to ring. Let’s build a results-driven roofing SEO strategy that brings in leads day and night.

Need a stronger brand or site for your roofing business? We also offer Roofing Website Design and Roofing Company Branding for contractors who want to stand out.

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